Press Release: Randy Spelling, Coach, Author & Actor
To announce Randy's new book, "Unlimiting You," FAB Marketing Group wrote and distributed a 2-page press release to area media. Resulting media coverage include radio interviews, TV appearances, a book signing and newspaper articles.
Premiere Property Group used this recruiting flyer to propel them to the region's largest locally-owned brokerage with more than 600 brokers. The flyer included provided an overview of the agency, along with key benefits their brokers enjoy. The back side of the flyer included photos and quotes from other brokers who joined Premiere Property Group.
Press Pitch Sheet Example
Elliot Walter is a highly-skilled expert in vintage home remodeling and construction. We created this "pitch sheet" for distribution to area media outlets to position Elliot as a knowledgeable subject matter expert. It includes his credentials and several topics and interview questions that Elliot can speak to.
Press Pitch Sheet Example 2
Sameera Sullivan, owner of Lasting Connections Matchmaking is a nationally-recognized matchmaker and relationship coach. Coverage by the media was one of the most cost effective and far-reaching strategies to expand awareness and build credibility for her business.
GruntWorks “Approved” Badge
GruntWorks Home Services needed a graphic to use to indicate that certain service providers had been vetted and approved. In keeping with their brand identity, we created this circular badge incorporating their logo.
Wine Club Event Email
This is an example of a template for a wine club email. Highlights of this layout include:
- Two ticket reservation links -- one at the top and another near the bottom of the email announcement.
- Copy section that describes the event particulars.
- Event date and hours call-out box.
Email Marketing: ComputerDiva
People receive numerous emails, so the trick to getting them to read yours is to 1) Offering interesting content of value and 2) Tell them upfront about the content so they can decide if there is something of interest to them that they want to read, before just clicking off. This email features a list of the email topics at the top with a link to click directly to the items of most interest.
Email Marketing: Blakeslee Vineyard Estate
This email layout received high open and readership rates because it quickly identified the content by stating that it was "News from the Vineyard." It also creates a sense of urgency by identifying the featured wine as a "New Release" with "Limited Availability."
Email Marketing: VX Vineyard
Including links at the top of your email template is an effective strategy to make it easy for your readers to click over to your website to view products for sale and upcoming events. The social media links make it simple for the reader to join you on your social media channels where you can interact with them on a more regular basis.